In the fall of 2017, the popular glossy magazine Cosmopolitan Russia has a new editor-in-chief. They became Alena Peneva, who had previously headed the favorite magazine of Russian fashionistas, Grazia, for 8 years. The new head of Cosmopolitan Russia is a truly unique woman who managed to prove that you don't have to give up your personal life for the sake of your career. Outside of the editorial office, Alena turns into a beloved wife and caring mother, for whom the happiness and well-being of her loved ones always come first.
Young years, education
Alena Peneva was born in 1978. From an early age, the girl spent a lot of time in Europe. She studied at colleges in the UK, Germany and Switzerland, and after completing her secondary education, she entered the law faculty of the London Guildhall University. During the period of living abroad, Alena managed to perfectly master several foreign languages and learn the art of doing business. After receiving a diploma, the girl remained in the capital of Great Britain and foundjob in the speci alty. But the boring legal practice quickly bored her. Having decided to change her field of activity, Peneva got a job as a PR manager in a large company, where she worked successfully until returning to Moscow.
Start of career growth
Returning to Russia in 2002, Peneva firmly decided to devote her life to journalism. Once, the girl had an issue of Vogue magazine in her hands and, without thinking twice, she called his editorial office and asked if employees were needed there. She was advised to send a resume, and shortly after that she was invited for an interview. Alena managed to impress the leaders of the publication Vika Davydova, Alena Doletskaya and Daniela Padich. According to the results of the interview, Peneva was approved as a junior editor of the beauty department of Vogue magazine. The girl held this position for two years.
Further career advancement
In 2004, Alena Peneva was offered to head the beauty and he alth department in the Russian version of Harper's Bazaar, a glossy magazine published by Independent Media Sanoma Magazines (IMSM). In this position, as in Vogue, the young woman worked for 2 years. Out-of-the-box thinking, energy, determination and efficiency of Peneva did not go unnoticed by the management of the publishing house.
In 2006, Alena headed the department of special projects in another edition of IMSM - the weekly for women Grazia. In the spring of 2009, Peneva was appointed editor-in-chief of this magazine, replacing her friend Daria Veledeeva,who went to work at Harper's Bazaar.
At the post of chief editor
As editor-in-chief Alena Peneva managed to turn Grazia weekly into one of the most widely read fashion, style and celebrity magazines in Russia. The woman began to travel frequently on foreign business trips, attend social events, communicate with celebrities. Peneva can often be seen at fashion shows in Paris, New York and Milan, her opinion is authoritative for many figures in the fashion industry and show business.
Work at Grazia did not become the final step in Peneva's career ladder. In November 2017, Alena left the post of editor-in-chief of the weekly in order to head the glossy publication Cosmopolitan Russia. But Peneva did not leave Grazia completely. She remains the editorial director of the magazine to this day and is still actively involved in its life.
Private life
The biography of Alena Peneva is not only hard work. Building a dizzying career, the woman never forgot about her personal life. Peneva is married, although the name and occupation of her husband prefers not to disclose. In 2007, her daughter Anna was born. Although Alena headed the Grazia editorial office when her baby was only 2 years old, she is not one of the mothers who make a career giving their children to the care of grandmothers and nannies. Peneva managed to build her way of life in such a way that it ideally combined professional activities and raising a child. Alena never works on Saturday andSunday. After turning in the next issue of the magazine on Friday, she spends the weekend with her family.
Alena often takes her daughter abroad, spares no expense for her education. She is proud that Anya practically does not watch TV and does not play computer games. The girl, like her mother, has a busy schedule - she reads a lot, studies German, takes ballet and drawing. In her free time, Alena likes to attend theater performances, exhibitions and other events designed for children with her daughter. The editor-in-chief of Cosmopolitan Russia does not care what profession Anya chooses when she grows up. However, she wants her daughter to become a happy, sympathetic, kind and self-confident person.
